BELARUS NEWS AND ANALYSIS

DATE:

2005-Sep-13 09:00

Brazilian World Cup Deals Finalised

Brazilian broadcast deals have been agreed with the pay-TV channels Bandsports and ESPN Brasil for next year's FIFA World Cup.

Both are dedicated sports channels and are carried via cable and satellite in Brazil.

The agreement with Infront Sports & Media give the platforms non-exclusive rights to broadcast all 64 matches, live and delayed.

In addition to the new deals, TV Globo will provide extensive free-to-air coverage in the country.

TV Globo has confirmed that it will sub-license the rights to its pay television arm, Globosat. It means that coverage in Brazil will consist of at least one terrestrial network and three pay operators.

Meanwhile, the Belarus National State TV & Radio Company (BYBTRC) has signed with Infront for a package of World Cup rights and productions.

It includes all 64 matches of next year's competition, as well as the exclusive rights to the Official Preview Series being produced by Infront Sports & Media in association with FIFA (16 x 26-minute programmes).

BYBTRC is the state broadcaster in Belarus and was the official broadcaster of the 2002 World Cup for the territory.

The rights are the exclusive free-TV and radio rights.

Source:

http://www.sportbusiness.com/news/index?region=global&news_item_id=158339